Al Masaood | Abu Dhabi | UAE


  • Sunday, 9 May 2021
    ARB Emirates Appreciation at the "Custom Show Emirates"

    ARB Emirates recently participated at the Custom Show Emirates that was held at the Dubai World Trade Centre from 8 – 10 April 2021. The show not only provides premium automotive entertainment, but is also a great platform to bring together the growing community of off-road enthusiasts.


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  • Sunday, 9 May 2021
    Al Masaood "HR Buddy" Program for Onboarding Employee

    When starting a new role, have you ever wished you could fast forward through the first few months, skipping over those awkward moments of confusion? For many new hires, the learning curve is steep, and when it comes to settling into an unfamiliar company, they don’t want to do it alone. 

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  • Thursday, 6 May 2021
    Chairman's Message on the occasion of the 45th UAE Armed Forces Unification Day


    Al Masaood joins the entire nation in celebrating the 45th anniversary of the UAE Armed Forces Unification Day. On this historic occasion, which is commemorated on May 6th of every year, we express our sincere gratitude and pride to the UAE Armed Forces for their acts of patriotism, sacrifices and relentless commitment to defend our beloved country and people. 


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  • Sunday, 2 May 2021
    Ramadan Tips for Mental and Physical Benefits

    Although fasting can be challenging and sometimes uncomfortable, the mental and physical benefits have always been in the spotlight. From supporting weight loss, decreasing the risk of metabolic diseases, and improving overall health.

    Whether you are fasting during Ramadan only, regularly fasting, or trying out intermitting fasting, here are some ways you can make the best of it!

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  • Sunday, 2 May 2021
    ARB Emirates Wins 2020 Distributor Performance Award

    Congratulations to Walid Youssef, General Manager of ARB Emirates, for being recognized at the Al Masaood 2020 Stars Awards as Best Sales Leader. This award is great recognition for all the hard work Walid has put into ARB Emirates especially in the past 3 years, for consistently meeting and exceeding his sales targets despite the market, along with Walid's positive approach towards all new challenges and ideas.

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  • Sunday, 2 May 2021
    ARB Emirates Ramadan Offers

    Offers on over 60 best-selling ARB Products, including the ARB Compressor, Rooftop Tent, Swags, Fridges and much more.
    Avail the offers by visiting the ARB showroom in Abu Dhabi and Dubai, call or visit our Instagram page @ARB4x4UAE for more details. 

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  • Sunday, 2 May 2021

    The modern-day energy production and distribution system is intricate in design and complex in execution. Our cities, our towns, and our homes are all connected to centralized grids that consolidate electricity from power plants and distribute them over long distances.

    However, centralized grids are highly inefficient and unreliable. There is energy loss in transit and a breakdown in the grid can blackout multiple cities at a time. We are not only wasting significant amounts of energy, on top of generating electricity using non-renewable sources, we are also one natural calamity away from losing power in our homes, schools, hospitals, and more, all at once for extended periods.

    As the world starts making the switch to clean, renewable energy sources, it is clear that we must also adapt the way we distribute electricity and catalyze the transition to clean energy.

    Microgrids are the key to doing just that.


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  • Saturday, 1 May 2021
    In Memory of Zayed Humanitarian Day, We Honor The Legacy Of The late Sheikh Zayed bin Sultan Al Nahyan 

    The late Sheikh Zayed bin Sultan Al Nahyan was a beacon of hope to the world.⁣

    This Zayed Humanitarian Day, we honour his legacy with some of his humanitarian initiatives. These reflect the Emirati values of giving, altruism and philanthropy. His legacy will remain an inspiration for generations to come.

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  • Sunday, 25 April 2021
    Be the Change in Ramadan

    Charity is a very important part of Islam and is even more significant during Ramadan. However, you do not have to be a Muslim to give during the Holy Month.

    We have gathered some charity initiatives taking place in the UAE, as well as reputable Charity organizations you can donate to this month:

    1. Emirates Red Crescent, Sponsor an Orphan: Support orphans in need of better life and a bright future. Click here to learn more.

    2. It only takes 2 AED to save 2 eyes, the Reach the End campaign is an initiative to end river blindness that affects over 200 million people worldwide. River blindness is one of the leading causes of preventable blindness, with 2 dirhams you can save 2 eyes. Learn more here.

     3. Serve our community and volunteer virtually. UAE Volunteers is a joint community responding to COVID-19. Register today here.

     If you are looking to donate your Zakat Al Fitir, an Iftar Meal, or Eid clothes, the Emirates Red Crescent has made it easy through SMS, bank transfer or phone. Donations are from 20 to 40 Dirhams. Learn more to donate here.


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  • Thursday, 22 April 2021
    Happy Earth Day

    Let’s save the Earth!

    Together with MTU solutions, Leroy Somer and Volvo Penta, Al Masaood Power Division continues to seek and offer innovative eco-friendly solutions for Power Generation. Our range of alternators and applications proudly features sustainable directions through hybrid, electric, and renewable energy solutions. 

    How are you helping the planet in your own way?⁣

    Happy Earth Day!⁣

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