Al Masaood | Abu Dhabi | UAE

In line with Al Masaood Power Division's expansion plans, we have recently joined forces with Nidec Leroy-Somer to establish a one-stop service workshop in the Gulf region to provide aftersales support for alternators that are manufactured under Leroy-Somer and Kato Engineering brands. The new agreement is an expansion to our existing partnership, combining our efforts and expertise to address the growing demand for world-class aftersales support platforms within the regional electrification market. 

Commenting on this expanded partnership, Thierry Bennaim, VP Services – Electric Power Generation (Europe & Asia), Nidec Leroy-Somer, said: “Nidec Leroy-Somer partnered with Al Masaood Power in this landmark initiative because of its regional proficiency in the field. With our active technical support, Al Masaood Power is fully capable of delivering enhanced aftersales support services for Leroy-Somer- and Kato-branded alternators in the Gulf area of the Middle East. Together, we will jointly address the region’s needs through our technology-driven capabilities.” 

As a key partner of Nidec Leroy-Somer in the UAE and in GCC countries, we are also looking forward to working together towards helping realize the ambitious sustainable energy targets in the region. 

Sincerely,
Rasso Bartenschlager

Al Masaood Group has signed a Memorandum of Understanding (MoU) with SAAED, a top provider of traffic safety services, and parking and inspection innovative systems. In another strategic public-private sector partnership, the MoU seeks to improve customer experience through the delivery of cutting-edge services and solutions that meet public needs.

Al Masaood agreement with SAAED will further enhance our already fruitful relations, enabling us to jointly improve customer services and provide excellent experiences through our innovative solutions, in line with the people’s aspirations and needs. Al Masaood is always keen to build strategic partnerships with various government bodies as a means to achieve the goal of Abu Dhabi Economic Vision 2030 for a strong and highly diverse and productive economy. 

We are fully confident that this new collaboration will yield positive outcomes and will play an important role in attaining the respective expansion plans of both Al Masaood and SAAED.

I look forward to taking our partnership with SAAED further, and participating in relevant awareness campaigns, events and festivals that serve the public interest.

Regards,
Ahmed Salmeen

With everything happening around the world this past year, we really saw the power of community and collaboration. On a professional level and having been engaged with successful teams; I can wholeheartedly attest to the importance of teamwork to the importance of teamwork.

We are pleased to inform you that MARCOM & AMA Marketing teams have bagged a handful of awards at the Digital Stallions Forum Awards ceremony last week.

On 24 February we respectfully commemorate two years since the passing of the late Abdulla Al Masaood Al Mehairbi.

The late Abdulla Al Masaood was a great leader who played a valuable role in the capital's development. He was also widely known for his philanthropic initiatives as well as social, academic, sporting and volunteering activities.

We would like to take this opportunity to remember our founding fathers Ahmed, Rahma and Abdulla who will forever be in our hearts and our memories, may Allah the Almighty grant them the highest ranks of Jannah.

In memory of Abdualla Al Masaood, Al Ittihad newspaper sheds light on his successful journey. Watch this video on some of the interesting milestones of his journey and contributions.

As a result of our fruitful collaboration with Abu Dhabi’s General Administration of Customs, Al Masaood has been classified as a Strategic Partner under its ‘Authorised Economic Operator’ (AEO) Programme. 

This comes in subsequence to the Memorandum of Understanding (MoU) that we had signed with the General Administration of Customs last year, and we now enter phase two of Al Masaood’s existing partnership with Abu Dhabi Customs.

Group businesses will be able to benefit from added services such as: faster clearance, low or zero-risk score for imports, inspection prioritization, flexible inspection location, and reduced post-clearance audits. Additionally, the new agreement will help facilitate faster and more streamlined import and export of products.

Apart from establishing stronger coordination with Abu Dhabi’s General Administration of Customs, the agreement will also allow us to explore the possibilities of forming a joint operating committee in free zones and facilitating quicker payment procedures regarding customs duties and clearance operations. 

I would like to thank the entire team involved for their great efforts to help ensure the success of our partnership. We continue to look forward to exploring new areas of cooperation with the General Administration of Customs in Abu Dhabi as well as other government entities. 

Sincerely,
Ahmed Salmeen

In the past few weeks, the UAE has been seeing foggy mornings and nights with very low visibility. As a reminder for your safety and the safety of the people around you, please ensure you follow these simple steps before and during your journey:

- Ensure that your fog lights are in proper working condition.

- Check your front & rear windshields and ensure mirrors are cleaned and polished.

- Do not drive with your high beam lights as it reduces visibility. Drive with your fog lights on instead.

- Leave sufficient distance between you and the car in front of you to increase reaction time and braking distance.

- Keep an eye on the road and use your ears more carefully to judge traffic that you cannot see. Turn off loud music and don’t use your mobile when driving so you can have full concentration when on the road.

- Avoid excessive lane changes.

Wishing you all a safe commute

We love what we do because of the people around us.⁣
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Thank you to all our employees, customers and stakeholders. Wishing you all a happy Valentine's Day!⁣

A new historic achievement has been made by the UAE with its Hope Probe mission reaching Mars, confirming the country’s leading global position in the field of innovation, technology and space. The Emirates’ Mars mission is an advanced step in serving the global scientific community, providing it with key scientific information and answers to some of the most important questions on climate change. On this occasion, I congratulate His Highness Sheikh Khalifa bin Zayed Al Nahyan, President of the UAE; His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai; His Highness Sheikh Mohammed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the Armed Forces; and their Highnesses the Rulers of all emirates, and the people of the UAE. I also extend my congratulations to the young Emiratis who contributed to this achievement, so that the UAE flag continues to fly high.⁣
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H.E. Masaood Ahmed Al Masaood⁣
Chairman, Al Masaood Group⁣

In an exclusive interview with CEO Magazine, Europe Middle East & Africa February edition, Irfan Tansel; Al Masaood Automobiles’ Chief Executive Officer, discusses how the company was able to make it through 2020 by being agile, determined and fully prepared to face the crisis.

Despite all the uncertainty that hit the world, and with Irfan’s proactive strategy, Al Masaood Automobiles managed to not only make it through the tough year, but also won major awards on the way including the Renault P.A.R.I.S Challenge and the Nissan Outstanding Performance Award.  

In his interview, Irfan talks about how important it was to find a balance between business continuity and the wellbeing of his team and customers. He also emphasizes on the important role that technology has played in making 2020 a success, especially after closing 2019 with the highest sales.

Read the full interview here.