Al Masaood | Abu Dhabi | UAE


Project Falcon 2.0 Strategy Session

18 July 2022

On the 5th of July, Al Masaood Automobiles team conducted the Project Falcon 2.0 Strategy Session in the presence of Corporate Support Functions. During the meeting, the AMA team presented the various strategies that will be implemented in the coming 5-year period under Project Falcon 2.0. Through this strategy, we aim to raise the bar higher and propel the company’s innovative customer-centric strategies to elevate our customer experiences.


It was great to see the team come together and gauge their feedback on our plans for the years to come. At Al Masaood Automobiles we are ensuring to be well prepared and agile for any challenges that may come our way and are excited for the next phase of our journey. We have big plans for the coming years, and we are ready to drive the business to newer heights. The team of Al Masaood Automobiles are committed, as always, to be Bold, Resilient, and Confident.