Al Masaood Automobiles unveiled the all-new INFINITI QX55 SUV in a one-of-a-kind lifestyle celebration at VidCon Abu Dhabi 2021. From a provocative design perspective, the INFINITI QX55 is the spiritual successor to the brand’s iconic FX series. Its daring roofline and unapologetic shape are in tune with equally bold buyers.
The debut edition of the world’s largest celebration of digital creators and online video in MENA was held from December 3 to 5, 2021 at the Abu Dhabi National Exhibition Centre (ADNEC). VidCon served as a platform for INFINITI Abu Dhabi to provide content creators and young car enthusiasts a chance to experience the next-generation crossover. The event’s popularity showcased QX55’s new sleek and stylish design and INFINITI’s brand values of human, daring, and forward appeal to young people of today. A series of activities were hosted as well to emphasise the state-of-the-art features of the newly launched SUV model.
The QX55 inserts INFINITI back into a category it helped to create with a refined design language, and sporty styling. The signature double-arch grille is complemented by a stunning, origami-inspired mesh pattern that delivers visual depth and showcases modern Japanese-inspired artistry. Flanked by standard LED headlights that mimic the human eye, the QX55 announces its arrival in style.
Irfan Tansel, CEO, Al Masaood Automobiles said: “The all-new INFINITI QX55 embodies our interpretation of contemporary Japanese luxury. It’s powerful, sleek, and serene — exactly what our customers want from our premium, three-row SUV. This model targets a younger audience, and from a design perspective, it recouples with the soul of our iconic FX, which is the origin of the luxury crossover coupe segment. INFINITI’s customer-centric approach compels us to continually diversify our offering to meet the ever-changing consumer demands. We are seeing strong growth in demand for crossover SUVs in recent years as consumers begin to welcome and embrace such new models. And clearly, the INFINITI QX55 has an entirely new shape with more stylish details and a modernized interior. Especially in the Middle East, the INFINITI SUV line-up inclines to dominate in mid-size SUV crossovers.”
The elegant and flowing lines of the all-new model reach from the hood, over the front fenders, across the doors, and over the rear wheels. Twenty-inch wheels are standard on all QX55 models, which fill the wheel arches and assert the SUV’s dynamic presence.
The rear of the QX55 accentuates the subtlety of the automaker’s design and interpretation of Japanese minimalism by coupling an uncluttered liftgate with handsome, understated technology to deliver a lasting impression. Digital “piano key” taillights combine 45 separate LEDs in a single housing to create an elegant light signature. The INFINITI logo on the tailgate is similarly advanced and houses the power liftgate release, which further frees the rear end from clutter.
Inside, the QX55 features INFINITI’s dual-screen, InTouchTM infotainment system with Apple CarPlay® and Android AutoTM compatibility, and multiple USB inputs for charging. The upper 8-inch and lower 7-inch high-resolution screens inform the driver and entertain passengers with an available Bose® series audio system providing a concert-like acoustic experience.
Leatherette, leather, or semi-aniline leather appointments for the seats adorn the QX55’s spacious interior, and its sliding second-row seats provide flexible cargo capacity or increased legroom, depending on need.
Under the hood of the QX55 are INFINITI’s award-winning and innovative Variable Compression Turbo four-cylinder engine that outputs 268 horsepower and delivers enhanced efficiency or on-demand power, based on the driver’s needs. That power is shifted through a confident Continuously Variable Transmission with manual shift mode and delivered to INFINITI’s Intelligent All-Wheel Drive system, which is standard on all QX55 models. A Drive Mode Selector empowers the driver with programmable settings (Standard, Eco, Sport, and Personal) to tailor each drive.
The all-new QX55 is packed with a suite of intelligent safety technology, including Predictive Forward Collision Warning, Lane Departure Warning, and Prevention System, Forward Emergency Braking with Pedestrian Detection to Blind Spot Warning and Intervention and Backup Collision Intervention.
INFINITI’s QX55 will be available in three well-appointed categories: LUXE, ESSENTIAL and SENSORY.