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Al Masaood CV&E Named ‘Logistics Firm of the Year’ at Enterprise Agility Awards

Al Masaood CV&E Named ‘Logistics Firm of the Year’ at Enterprise Agility Awards

Thursday, 15 December 2022

Al Masaood Commercial Vehicles and Equipment (CV&E), the logistics arm of Al Masaood Group, has once again proven its strength in the industrial sector after recently clinched the ‘Logistics Firm of the Year’. The award was received by Masaood Rahma Al Masaood, Director of Al Masaood Group, Mohamed El Zeftawi, General Manager at Al Masaood CV&E, alongside the team at the Enterprise Agility Awards 2022 that took place on December 15 at Sofitel, The Palm, Dubai.   

Al Masaood CV&E was honoured for constantly raising the standard of its services in the UAE logistics sector and exceeding component sales targets by over 25 per cent. Despite the current market turmoil, the Division also earned one of the largest multi-brand contracts for the supply of a wide fleet of vehicles and after-sales services in the national capital, further cementing its dominant position in the industry.

Mohamed El Zeftawi, General Manager, Al Masaood CV&E, said: “We are proud to be recognised as the ‘Logistics Firm of the Year’, reflecting our position as a major player in the sector. The award is a testament to our efforts in embracing new challenges and sustaining our business in upheaval market conditions. We have partnered with global brands and expanded our facilities to elevate the overall customer experience in the country and region.”

Following a boost in the digital infrastructure and overall business environment, Al Masaood CV&E has emerged as one of the leading logistics hubs serving the UAE’s logistics sector. In addition to custom-built vehicles, the Division also provides flexible financial and after-sales solutions, as well as optimal vehicle performance with minimum downtime.

To better serve the industry, Al Masaood CV&E has expanded its network to Northern Emirates (Sharjah and Dubai), as well as its product offerings, bringing two newly added brands to its portfolio. These include Dongfeng Trucks, one of the largest China-based manufacturers, and TCM Forklifts, a part of Mitsubishi Logisnext Co, a globally renowned material handling brand, providing a high-quality, value-for-money product line, including reach trucks, skid steer loaders, electric counterbalanced forklifts, and forklifts with internal combustion engines. All these are exclusively designed to cater to the distinct needs of customers. Additionally, the Division has diversified its product line with electric trucks to support the goals of the UAE Net Zero 2050 strategy and accommodate new directions in the market.

Al Masaood CV&E has won numerous accolades and prizes throughout the years, including the UD Partners Awards, also offers innovative products and services that are tailor-made to the requirements of customers from a variety of industries - including waste management, oil and gas, civil defence, government agencies, and industrial and commercial organisations.