Irfan Tansel: Leading with Purpose and the Future of Mobility
19 July 2025
In the cover story of June’s Truck & Fleet ME magazine, Irfan Tansel, CEO of Al Masaood Automobiles, reflects on how 2024 was a record-breaking year for the company, and highlights the strategic pillars that are driving its success. Tansel also delves into AMA's digital transformation and its necessity to maintain the lead in today’s fast evolving market. The article highlights Irfan Tansel’s commitment to innovation, customer-centricity, and long-term partnerships, and the most recent model launches under Nissan’s global Arc strategy.
Leveraging AI and real-time data, Tansel also outlines how AMA has elevated its customer experiences and consistently strives to offer value-added experiences across all touchpoints. The piece positions Al Masaood Automobiles as a key force shaping the region’s evolving mobility landscape with a future-ready mindset.
To find out more, read the full article here.