Al Masaood | Abu Dhabi | UAE

ARB Emirates has successfully wrapped up their 16th year of participation at the Abu Dhabi International Hunting and Equestrian Exhibition (ADIHEX) 2025. This year was especially important as we celebrated ARB’s 50th Anniversary and 35 years of partnership with Al Masaood. Special stand branding and design marked the occasion, and a cake-cutting ceremony with our management, the off-road community, and customers marked this important milestone.

We were also honored to welcome our Chairman HE Masaood Ahmed Al Masaood, along with the team of ARB Emirates and ARB Corporation to our stand. Their visit made this year’s participation even more special.

One of the highlights of the exhibition was the launch of the ARB Earth Camper for the first time in the GCC. This regional debut attracted strong attention from adventure and off-road enthusiasts and set the tone for ARB’s continued drive to bring world-class products to the region.

This year we also held our biggest raffle ever, which drew massive participation and brought record numbers of visitors to our stand. Combined with strong demand across camping, lighting, suspension, and recovery categories, we achieved excellent sales results throughout the exhibition.

Congratulations to ARB Emirates on the huge success of ADIHEX 2025. We look forward to building on this achievement and returning even stronger at next year’s exhibition.

Click below to watch highlights from ARB Emirates’ participation at ADIHEX 2025.