For the second consecutive year, Al Masaood has joined the ranks of the ‘Top 100 Arab Family Businesses’ in 2022 by the prestigious Forbes Middle East. Being alongside some of the most elite family businesses in the UAE, Saudi Arabia, Egypt, and other Arab nations and Arab world, this milestone reflects how Al Masaood is becoming more and more recognised across our region.
Through our 50-year journey, we have always sought a culture of excellence. This has become the driving force fuelling everything we do. We took it as our duty to operate effectively, efficiently, and responsibly. All the while we kept our vision of ‘Growing with the nation, Delivering value, and Embracing heritage’ front and centre.
Your commitment to our organisational objectives is a major factor for us achieving this honour. You have all worked hard, accepting any change or challenge that came your way with perseverance and grit. As true ambassadors of the Al Masaood name, you also took proactive decisions to ensure our ship was sailing in the right direction, genuinely demonstrating Al Masaood’s promise of excellence without fail.
Although this achievement would not have been possible without your efforts, I also affirm that it raises the bar higher for us. We all now have the responsibility to keep maintaining this esteemed recognition.
Al Masaood is not merely in business to sell products and services. We are about innovating to add value in our stakeholders’ lives.
Let us keep our values of being Empowered, Excellent, Optimistic, Engaged, and One Team as the guide on our path forward. Let’s channel all our energy to best serve our beloved UAE, and let’s keep aiming to the sky and beyond.
Congratulations to us all.